Yes, you’ve heard it right, recently Lawsuit claims that Disney spied on kids playing mobile games and sold this info to advertisers.
Now, The Walt Disney Company is facing a lawsuit alleging it violated federal law aimed at protecting children’s online privacy. The company allegedly allowed ad tech companies to embed software in its apps, enabling the collection of children’s personal information.
As a Mother sues Disney for ‘illegally tracking her child while playing the Princess Palace Pets app and collecting the information for online advertising’ and then several cases like these were filed against the Disney.
The mother says the app used / stole sensitive information of her child allegedly without taking any permission from her as The 1999 Children’s Online Privacy Protection Act (COPPA) requires companies that are designing apps for kids, as well as third parties working with them, to obtain verifiable consent from parents before collecting personal information for children under age 13.
When the issue started to catch fire, the company answered the question and tried to defend themselves as
“Disney has a robust COPPA compliance program, and we maintain strict data collection and use policies for Disney apps created for children and families. The complaint is based on a fundamental misunderstanding of COPPA principles, and we look forward to defending this action in court.”
But Lawsuit insists on erasing and ceasing this information thief and asks for the parental involvement for the permissions for child under 13.